If you want to design smarter:
– Study functional layouts: what goes where and why?
– Analyse pocket construction: essential vs. wasted fabric.
– Test ergonomics: can you access everything, fast?
– Use digi-physical tools: bring historical patterns into the future.
Great design should enhance performance and solve real-world needs.
That’s why military gear stays relevant for decades.
Function-first design doesn’t kill form — it sharpens it.
Gear-driven thinking creates timeless utility.
𝗖𝗮𝘀𝗲 𝗦𝘁𝘂𝗱𝘆: The M70
The Swiss Military M70 field jacket (1975–1985) is pure function: 11 pockets, each with a job.
– Only two share the same construction.
– A modern manufacturing nightmare.
– A masterclass in functional logic.
It inspired Massimo Osti — first at Stone Island, then evolving into CP Company’s Goggle Jacket Mille Miglia.
𝗬𝗼𝘂𝗿 𝗡𝗲𝘅𝘁 𝗠𝗼𝘃𝗲
– Research vintage patterns.
– Deconstruct them (destructive or non-destructive).
– Reimagine them.
Need a starting point?
Grab the M70 Jacket Pattern from OpenPattern[.io].
A blank canvas — ready for your next experiment.
Physical, digital, or somewhere between.